Every business has intellectual property (IP) - in the brand, the products, processes and innovations. When they're commercially valuable, owning the rights to this IP can protect you from copycats, attract investment, increase your business asset value and secure your operations.
In this short interview Styli Pelekanos, the General Manager of Regents Park manufacturer, Brio, shares his insights into the company's IP protection strategy. Discussing challenges, risks and successes experienced in a growing manufacturing company, Styli gives direct insight and valuable advice for innovators, startups and SMEs on intellectual property protection.