Small to medium enterprises (SMEs) are the engine room of the Australian economy. They account for 96 per cent of businesses and employ more than five million people.
St George Bank recognises the important role SMEs play to the nation and is passionate about supporting them with a number of innovative initiatives.
The Kick-Start Pop-Up initiative is the latest of these, and will see a number of small business owners across the country set up their business in a high-traffic retail space, funded by St.George.
The retail spaces will be set-up in select Westfield shopping centres in Sydney, Brisbane and Perth during October and November 2014, with further sites to be announced as the program builds momentum into 2015.
The Pop-Up program adds to a range of Kick Start initiatives launched by St.George in the past 12 months, including the Kick Start Business Hub, a series of $10,000 grants to aspiring small business owners and an additional $2 billion allocated to small business lending.
St George is encouraging Australia’s entrepreneurs enter the new Kick Start Pop-Up initiative for a chance to win a retail space in one of Australia’s busiest shopping malls.
Each Pop-Up shop will include
- Exclusive use of a 3m x 5m pop-up shop in a high-traffic Westfield shopping centre for seven days: Parramatta in Sydney, Carousel in Perth and Carindale in Brisbane
- A fit-out for the pop-up shop including personalisation to the winner’s brand
- A marketing workshop with creative and strategy experts at GPJ
The Kick Start Pop-Up initiative is a perfect opportunity for SMEs wanting to trial their business without investing in the set-up costs. This is just another way that St George is helping Australia’s small business community to prosper and grow.