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Australia Without Google – Where’s the Opportunity?

17-Feb-2021 10:36 | Tracy Dawson (Administrator)

By Brilliant Digital 

You’ve no doubt heard that Google is threatening to make its Search Engine unavailable in Australia.

They are unhappy about a proposed government bill which will control how much Google and other tech giants have to pay for professional news articles shared on their platforms.

Similarly, Facebook is also vowing to stop Aussie users from posting or sharing news links if the proposed bill becomes law.

Of course, if Google does disappear from our screens, Aussies will find other ways to search online (Bing, DuckDuckGo, Yahoo etc) and our world will keep turning.

In turn, this will open the flood gates for other governments to play hardball with the tech giants, probably something Google doesn’t want.

So, it seems to me unlikely that Australia will find itself without Google.

But say they do go, what opportunity opens up for us? Click here to find out.

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