If you are not measuring employee engagement in your business, you are not only missing out on valuable data that can shape the culture of your business but you could be letting potential profits drain from your bottom-line.

Employee engagement is the fuel that drives your business’s market value!

In 1982, 62% of an organisation’s market value came from tangible assets. Things like machinery, inventory, facilities etc. Intangible assets, on the other hand, include intellectual property and the quality of the workforce. 20 years later, by 2002, The Brookings Institute found the source of value had completely flipped. Almost 80% of market value today comes from intangible. In today’s technological age, products can be copied, more facilities can be built but the quality of an organisation’s talent, passion and commitment is nearly impossible to duplicate.

Staff turnover costs your business a fortune!

A 2016 report by recruitment firm, Hudson, reported that 44% of employees surveyed were actively seeking new opportunities. Significantly up from 26% in 2015. A further 32% were open to hearing about new opportunities and only 24% were happy to stay put. The beneath-the-surface issue here isn’t their jobs, it’s their work. It’s lack of recognition, poor culture and rapidly declining engagement. Price Waterhouse Coopers estimate the cost of staff turnover in Australia to be $3.8 billion in lost productivity and $385 million in avoidable recruitment costs every year!!

FACT: The higher your level of employee engagement, the higher the performance of your business.

The impact of engagement on business performance is MASSIVE. For decades, it has been believed there’s a lack of evidence to suggest HR initiatives and investments make a positive impact on the performance of the business but everyday there is more and more evidence mounting from hundreds of studies that we can no longer deny. And this is not inconclusive research either… and it’s not limited to one country or industry.

An engagement survey is your ESSENTIAL tool to begin positive action in your business and stop the thousands (or even millions) of dollars draining from your bottom-line.

As a member of the WSBC community, Great Managers are offering a rare opportunity to have a FREE Engagement Survey conducted in your business, valued at over $12,000. All you need to do is click here to qualify.